As senior copy writer and editor, I work closely with graphic design wizards to pitch and create advertising campaigns and develop printed matter for academic departments. I oversee the writing, editing, and proofreading of all print materials.

Summer Term 2018 Campaign

Each year, the Boston University Metropolitan College Marketing & Communications Department pitches, creates, and develops a new campaign for Boston University's Summer Term program. As writer, I work very closely with the graphic design team to identify a tagline and create aligned messaging, producing a suite of marketing materials that includes a course catalog, posters, advertising direct mail, and much more. This year's chosen campaign is "Your Summer Begins Here."

Summer Term 2017 Campaign

Each year, the Boston University Metropolitan College Marketing & Communications Department pitches, creates, and develops a new campaign for Boston University's Summer Term program. As writer, I work very closely with the graphic design team to identify a tagline and create aligned messaging, producing a suite of marketing materials that includes a course catalog, posters, advertising direct mail, and much more. Based on the outstanding success of the 2016 campaign, the client asked that we keep "Think Summer" and refresh the look, feel, and general messaging for 2017. So, this year was "Think Summer II."

Summer Term 2016 Campaign

Each year, the Boston University Metropolitan College Marketing & Communications Department pitches, creates, and develops a new campaign for Boston University's Summer Term program. As writer, I work very closely with the graphic design team to identify a tagline and create aligned messaging, producing a suite of marketing materials that includes a course catalog, posters, advertising direct mail, and much more. This year's chosen campaign was  "Think Summer."

Summer Term 2015 Campaign—Centennial

Each year, the Boston University Metropolitan College Marketing & Communications Department pitches, creates, and develops a new campaign for Boston University's Summer Term program. As writer, I work very closely with the graphic design team to identify a tagline and create aligned messaging, producing a suite of marketing materials that includes a course catalog, posters, advertising direct mail, and much more. In 2015 we were charged with a developing a campaign to celebrate the centennial of Summer Term at Boston University. We called the campaign "A Century of Summer."

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